PSY 420

Personality Theories

Social Learning and Cognition

Bandura's Critique of the Radical Behaviorist Account

1. the assumption that environmental stimuli control behavior automatically

Skinner

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Bandura

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.....possible................................perceived

stimulus..............................behaviors............................consequences

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2. the assumption of control by past stimulus input

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"Is a truism that people are affected by their past experiences" (Bandura, 1988)

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The Social Cognitive View of Humans

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1. symbolizing capability

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2. forethought capability

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3. self-regulation

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4. vicarious capability

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5. self-reflective capability

*this is one characteristic that is probably distinctively human

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Observational Learning- Bandura's Social Learning Theory

vicarious learning

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Distinction between Acquisition and Performance

1. exposure

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2. acquisition

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3. acceptance

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4. performance

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Bandura's Bobo doll study

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|

Mean |

Number of ..|

Model's.......|

Behavior......|

Reproduced |

|______________________________________________

1........................2........................3....................4

.......Model...............Model................Model..............No

.....Punished...........Rewarded...............No...............Model

...Consequences

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Mean |

Number of ..|

Model's.......|

Behavior......|

Reproduced |

|______________________________________________

1........................2........................3....................4

.......Model...............Model................Model..............No

.....Punished...........Rewarded...............No...............Model

...Consequences

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Consistency vs. Discriminativeness

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consistency

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cross-situational consistency

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situations

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temporal consistency

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discriminativeness

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Focus on CURRENT Behavior

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Person Variables Considered Important by Social Learning Theorists

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Bandura- changing expectancies about behavior affects actual behavior

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hypothesis

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experimental groups

1. participant modeling

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2. modeling alone

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3. control group

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Percent........|

of Tasks.......|

Successfully..|

Completed...|

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.......1.......2......3.............1.......2.......3............1.......2.......3

............Group......................Group......................Group

......Actual Behavior............Efficacy...............Actual Behavior

...........at Start.................Expectations.............after Session