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COM 597, Fall 2011 – Reading Guide Questions for August 24

For Eisenberg and Goodall (2001)


You have at least begun to give a little thought to what might be the subject of your paper.  With that in mind....

1. What do they identify as the four features of organizational ethnography?  What implications might they have for your paper?

2. What does Goodall mean by "know where you are?"  What implications will that have for your paper?

3. What does it mean to "frame a study?"  How do you do it?

4. What are the implications of the "Ten Assumptions about Doing Field Research" for your paper?

5. What ideas does the section "How to Study Naturalistic Communication in an Organization" inspire for your paper?


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